On Twitter

About this page and the author

The author of this blog, David T.S. Fraser, is a Canadian privacy lawyer who practices with the firm of McInnes Cooper. He is the author of the Physicians' Privacy Manual. He has a national and international practice advising corporations and individuals on matters related to Canadian privacy laws.

For full contact information and a brief bio, please see David's profile.

Please note that I am only able to provide legal advice to clients. I am not able to provide free legal advice. Any unsolicited information sent to David Fraser cannot be considered to be solicitor-client privileged.

Privacy Calendar

Links

RSS FEED for this site

Blogs I Follow

Small Print

The views expressed herein are solely the author's and should not be attributed to his employer or clients. Any postings on legal issues are provided as a public service, and do not constitute solicitation or provision of legal advice. The author makes no claims, promises or guarantees about the accuracy, completeness, or adequacy of the information contained herein or linked to. Nothing herein should be used as a substitute for the advice of competent counsel.

This web site is presented for informational purposes only. These materials do not constitute legal advice and do not create a solicitor-client relationship between you and David T.S. Fraser. If you are seeking specific advice related to Canadian privacy law or PIPEDA, contact the author, David T.S. Fraser.

Saturday, July 31, 2004

Article: Privacy Expert To Publishers: Don't Bury It In The Privacy Policy

Here's an interesting article, reporting on a speech given by D. Reed Freeman, chief privacy officer, vice president-legislative and regulatory affairs, Claria Corp. He formerly worked with the US Federal Trade Commission. In short, if the customer would be surprised at what you propose to do with his/her personal information, you need to bring the practice to his/her attention.

Privacy Expert To Publishers: Don't Bury It In The Privacy Policy
Publishers that think their privacy policies are sufficient should think again. Claria Corp.'s chief privacy officer told attendees at the Jupiter Advertising Forum to expect more enforcement where privacy issues surrounding behavioral marketing are concerned. Freeman argued that anything a consumer is likely to be surprised by must be extracted from a privacy policy and made plain. "Ask yourself," Freeman told the crowd, "Is there something going on here that would surprise your mother or a sick uncle?"

Full text of the article here ...

Labels: information breaches